Party Slogans implies that the Party created these slogans to ensure continuation of control and power over people because during wars nations unite and people focus on their common enemy, and less on how unhappy they are with their own lives. Hence, this makes less trouble for the ruling party or the government. Examine the party's three slogans from 1984. 'War is peace. Freedom is slavery. Ignorance is strength. In the novel, this phrase is one of the slogans of the Party. These slogans are, “War is peace / freedom is slavery [and] ignorance is strength.” The Party believed that they could endlessly engage in a war to keep peace in the country.